Unlike many team sports that take a break between seasons, endurance athletes tend to train year round. Yet endurance sports do have seasonal cycles. For example, late fall begins the base building period, with lower intensity, higher volume training. Early winter might involve crosstraining like yoga or strength training.
Many VeloPress books sell strongly all year, but some are more applicable during specific seasons or around particular race events. People who don't participate in our sports are sometimes unsure when to stock certain titles.
Enter: the VeloPress Buyer's Guide, which is now updated for fall 2008.
Our Buyer's Guide is designed to help buyers stock up on the right books at the right time, so that they sell through.
We've found that our Buyer's Guide also helps people shopping for gifts books.
Friday, August 15, 2008
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