Friday, July 24, 2009

Chris Carmichael's New Book Unlocks Speed for Even the Busiest Cyclists

The Time-Crunched Cyclist Offers a New Approach to Competitive Cycling Fitness

Boulder, CO, USA - July 24, 2009 - Lance Armstrong's personal cycling coach, Chris Carmichael, has published a new training book just as 7-time Tour de France winner Armstrong finishes his comeback Tour.

The Time-Crunched Cyclist: Fit, Fast, and Powerful in 6 Hours a Week presents a new way to achieve competitive fitness and power without the impossible time demands of traditional training methods. The book is available now in bookstores, bike shops, and online.

The founder of one of the most successful endurance coaching businesses, Carmichael noticed that many busy cyclists are unable to make performance gains using conventional training methods. They simply don't have enough time to train the way cyclists have for 30 years. Drawing on his 20 years of experience working with Armstrong and busy career professionals, The Time-Crunched Cyclist shows cyclists how to build fitness on a realistic schedule by emphasizing the power of high-intensity interval workouts. In just 6 hours a week, cyclists can develop the snap, endurance, and strength they need to push the pace in the local group ride, have fun and perform well in local races, or tackle challenging century rides.

The Time-Crunched Training Program starts with the CTS Field Test, a proven test for establishing a cyclist's personal training intensities. Each of the book's four training plans features a complete set of workouts including intervals and instructions. Carmichael also explains how to fuel for high-intensity training and adjust riding to take advantage of new power and speed. The book provides a time-crunched strength training program and supplemental endurance training blocks for cyclists whose schedules unexpectedly clear.

Complete with training plans, case studies, nutritional guidelines, and success stories, The Time-Crunched Cyclist is the new training approach that working professionals and parents have been waiting for. Cycling is more fun when you are fit, and now great fitness is achievable for cyclists who thought their best performances evaporated along with their free time.

The Time-Crunched Cyclist: Fit, Fast, and Powerful in 6 Hours a Week By Chris Carmichael and Jim Rutberg Paperback with b&w photographs, charts, and tables throughout. 6" x 9", 232 pp. | VP-TCC, $19.95 | 978-1-934030-47-9

Chris Carmichael was an Olympian and a professional cyclist before beginning his career as a coach, best-selling author, and entrepreneur. He has coached seven-time Tour de France Champion Lance Armstrong since 1990, was recognized as the U.S. Olympic Committee Coach of the Year, and was inducted into the U.S. Bicycling Hall of Fame in 2003. For more information, please visit trainright.com.

Jim Rutberg is the editorial director and a coach for Carmichael Training Systems, and co-author, with Chris Carmichael, of The Ultimate Ride, Chris Carmichael's Food for Fitness, Chris Carmichael's Fitness Cookbook, The Carmichael Training Systems Cyclist's Training Diary, 5 Essentials for a Winning Life, and innumerable web and magazine articles. His work has appeared in Bicycling, Outside, Men's Health, Men's Journal, VeloNews, Inside Triathlon, and more.

Media review copies, excerpts, author interviews and events:
Dave Trendler, Marketing and Publicity Manager, (303) 245-2138, dtrendler@competitorgroup.com

Distributors and specialty retailers please order through:
Jen Soulé, Sales Manager, (800) 811-4210 x169, wholesale@competitorgroup.com

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